The machine, which was installed at the Leeds firm’s premises last month, has replaced a Truepress Jet 1600UV, which has been part exchanged.

The business had initially bought the 1600UV in 2010 to meet increasing demand for high-quality short-run and one-off work.

“Since then, not only have runs got shorter and deadlines tighter but clients are much more aware of the potential of digital for POS applications. So it’s time to upgrade,” said managing director Rod Fisher.

The W3200UV can print at speeds of up to 85sqm/hr, 10 times faster than the 1600UV. It prints CMYK plus light cyan and light magenta and the firm also specified a white ink capability.

The press outputs a wide variety of backlit graphics, wide-format posters, POS displays and signage and can handle media up to 50mm thick.

“Because we also wanted to up our productivity, the faster output speed was a big factor, plus other features that improve throughput, for example the retractable lay pins, which guarantee accurate, repeatable substrate registration, and the zoned vacuum bed, which reduces masking,” said Fisher.

The printer also features Screen’s multilayer print capability, which enables it to create 3D effects by building up up to eight layers of print. Lower layers can be built up in high-speed mode before printing the top layer in high-quality mode to produce embossed products.

“We’ve worked hard to build our reputation for producing high-quality work consistently and on time, and we assess any investment on those criteria. The first Truepress has been excellent, and we had no hesitation in choosing Screen again for the latest printer.”

Print-Leeds also operates a Konica Minolta C1060, a Roland Jet banner, three HP Designjet Z6100s, three Mimaki CJV 30-100s, three Epson Stylus Pro 9800s, a seven-colour Heidelberg CX 102 with coater, four Atlas Blumer Label Punch devices and four Polar guillotines.

Print-Leeds has 32 staff and is on target to achieve a turnover of over £4m this year, a 10% rise year-on-year.