www.octink.com 020 8232 6868
What rolled off the company’s flatbed printer and roller sealer was in excess of 500 meters of hoardings for the power-station boundary, defined by 1.8m-high powder-coated feature lettering and 18mm thick fret-cut marine plywood lettering. Octink, based in Brentford, Middlesex, also spun its magic for the London Air Ambulance, London Dock and, another icon, Chelsea Flower Show. For this, each year the company provides more than 4,000 signs, way-finding and event-branding material. “Really innovative use of media,” concluded the judges, “but first and foremost it’s just great print.”
Highly commended
SMP Group
www.smpgroup.co.uk 020 8855 5535
“This company clearly prides itself on consistency,” agreed the judges after looking at campaigns on Jägermeister, Cubanisto, Sky TV and the Conservative Party. The push for rum-flavoured premium beer Cubanisto involved 300 six-sheet posters with a specialist technical twist: the final printed imagery reacts differently to its external surroundings, day and night, revealing different images when hit with varying illumination.
Finalists
Augustus Martin
Octink
SMP Group
