New York's SCI buys color HP T300 digital web for growing on-demand book work

New York-based SCI has installed a 30in HP T300 digital web press to help meet growing work in on-demand book publishing.

The press will replace two Xeikon 8000 machines and be tasked mainly with producing colour educational books for major publishers as well as financial and healthcare production.

SCI president Burt Scherman said: "This press is like a virtual warehouse for our clients because it allows them to access and retrieve printed products, in four-color or black and white, on-demand, in pre-sorted mail sequence, in the exact quantities they require.

"Our clients are completely changing the way they look at printing and communicating with their customers, and this is exactly the solutino they need not only for books, but also for magazine ads, transpromotional printing, personalized direct mail and other applications including QR codes and other internet applications."

The 100-staff company will use coated media for most work and print covers on its Indigo 5000 and 7000 presses and a spokesman said he believed quality on the T300 is "improving almost every day. Different recipes/profiles produce different results and these recipes are being developed continuously for different applications.  

"The current quality is considered 'litho-substitutable' and is certainly making our customers strongly consider transitioning work from conventional printing methods to inkjet."

The company will retain two further Xeikon presses because of their ability to run very lightweight coated stocks for the K-12 market.

The HP T300 has a native resolution of 1,200 nozzles per inch and can produce full-color, variable data work at up to 2,600 letter-size pages per minute.