Featuring hands-on workshops and live equipment demonstrations from Print With Pride partners Vpress, ASL, Fiery, Print IQ, Antalis and hosts Morgana, the event will focus on the commercial potential of personalised print.
Attendees can expect to take home a personalised beer bottle, a pint glass in bespoke, unique packaging, and customised beer mats from the demonstrations.
ASL Group’s Paul Stead, volunteer and co-organiser at Print With Pride, has helped set the day up for interested printers, and expects around 40 guests at the event.
He told Printweek: “All of these Print With Pride events are learning exercises: we’re trying to encourage people to have pride in what they do. It’s too easy for UK printers to forget how good they are at what they do.
“For this event, we’re focusing on how easy it is to produce personalised packaging. There are printers out there producing all kinds of things, but a lot of them don’t realise how simple it is for them to put an individual name on a package, box, or golf ball, for instance, and send it through to their customers.
“So Print With Pride is about learning the steps involved with our various partners, through design, creation, submission, pre-press, print, finish and despatch. We never fail to see something new every time we do [a Print With Pride event]. The collaboration is just fantastic.”
The Morgana event follows June’s successful Wimbledon-themed open day at Precision Proco’s manufacturing site in Sheffield, which focused on web-to-print and personalised applications.
“Precision Proco share the same level of enthusiasm and excitement in what they do as all of the partners in Print With Pride. It was fantastic to see people come together: enthusiasm is key,” Stead said.
Printers interested in attending can register here.
