What did the job entail?
The book’s designer, Bryan Edmondson of SEA Design, approached The Colourhouse to carry out reprographics and print for 1,500 copies of the 72-page book. 500 were kept by Rankin and the remainder given to Artic Paper, (suppliers of the Munken Polar stock used) and The Colourhouse to promote their work.
How was it produced?
The book was printed at The Colourhouse’s Lewisham plant in south east London using a four-colour process on a six-colour Heidelberg Speedmaster CD 102 press and hard- drying high-pigment inks for colour intensity. Metallic silver ran throughout the process as a highlight colour.
What challenges were overcome?
The Colourhouse director David Arkell said: "The challenge was to run up the colours beyond Euro standard weights – to achieve dense blacks and strong colour without losing detail, we run inks heavier than standard.
What was the feedback?
Edmondson said: "In creating a finished product that is going to make the client happy, the designer has a responsibility to choose good stock, a good printer and great repro guys. The end result was a beautiful book."