In the newly created role in which he started last month, Sebastian Tillen will oversee and optimise technical service and installations across Europe, strengthening Inkcups’ commitment to providing dedicated support as part of its expanding European operations.

With 28 years’ print and packaging industry experience in Germany, Switzerland, and Vietnam, Inkcups said Tillen has extensive experience in production, technical service, manufacturing setup, and business operations.

After starting his career as a machine operator, Tillen served as a trainer and a service manager before going on to run his own carton packaging company for a decade.

His most recent role was as group technical director at Numaco Packaging, where he oversaw the technical setup, product development, and daily operations of two manufacturing facilities in Vietnam and China.

Gregory Harwood, global service manager at Inkcups, said: “The addition of Sebastian to our team will solidify and strengthen our service offering in Europe, reinforcing our European growth strategy with such strong talent.

“At Inkcups, we pride ourselves on our ability to offer customers a complete solution – equipment, inks, and supplies – all backed by expert service teams. With Sebastian on board, Inkcups Europe is poised to deliver high-quality technical support tailored specifically to our European customers.”