Industry chiefs back 3D tool

Indigo founder Benny Landa and former Scitex chief executive Yoav Chelouche are targeting ad firms with a 3D images package.

HumanEyes Technologies is testing the lenticular pictures on Coca-Cola machines in Santiago, Chile. Ad firm Publicis also aims to use the technology for 300 sites around the Paris Metro.

The Jerusalem-based firm has a New York subsidiary and has raised nearly 3.3m in first-round funding.

We can capture, process and print 3D images using standard digital cameras and print them on ordinary home printers, said Landa. This has the ability to bring the excitement of 3D imaging to the consumer market.