The company will focus on software from developers such as EFI and place an emphasis on business areas such as costing pre-fighting, remote estimating, e-commerce, workflow and production organisation.
I-Sub Digital Solutions will be headed up by Andy Spreag, Emma Plant and Dave Varty, formerly of EFI.
According to Varty, the new business is about "delivering true customer value rather than short-term sales".
"It’s about boosting profitability through astute buying decisions and ROI and offering tools that can develop, evolve and grow our customers’ businesses further," he added.
The company, which will officially launch at Sign & Digital UK at the NEC, Birmingham from 12-14 April, also plans to focus on sales opportunities outside of print in the wider digital sector.
Plant said: "We have seen for some time now that as the display market has become more digital it lends itself to many cross-media opportunities.
"I-Sub Digital Solutions seeks to complement the existing printed display markets by sourcing and introducing new electronic display opportunities to enable our clients to develop additional revenue streams."
I-Sub Group launches software-centric Digital Solutions company
Wide-format equipment supplier i-Sub Group has launched i-Sub Digital Solutions, a new company that will specialise in offering software for print companies in the display sector.
