Founded by Adam Sharpe in 2021 after he was made redundant from a previous role during the pandemic, Falkirk-based Elevate Signs & Graphics offers a wide range of print and signage services, including both indoor and outdoor signs, safety signage, and vehicle wraps.

Elevate Signs & Graphics had initially been outsourcing a lot of printing work to a trade printer. This led Sharpe to explore the option of purchasing a machine that would enable the business to bring work in-house and cut its outsourcing costs.

After weighing up options on the market, the company installed the 1.6m-wide Latex 335 in December and the machine immediately enabled it to bring work including vehicle wraps and signage panels in-house.

“The versatility of HP Latex technology was perfect for my business as we cover a wide range of jobs,” said Sharpe.

“Both the cost-effectiveness and quality of print made the HP Latex 335 the obvious choice for us.

“I was spending tens of thousands of pounds with a trade print supplier, so not only will I have more control over jobs, but I will increase profit margins. I have also employed my wife to help with production.”

He added: “I have been doing a lot more exhibition work, printing then applying to boards, so it’s definitely a growing side of the business for me.

“We are always looking into new possibilities; we don’t do as many window graphics as we would like, so that is a target market. We also do lots of interior wrapping, so digital wallpaper is also on the radar.”