The Ammanford-based operation entered a creditors’ voluntary liquidation on 1 August with the appointment of David Kirk of insolvency practice Kirks as liquidator.

According to Kirk, the company outsourced the printing of books from manuscript, but the mark-up was not sufficient.

All Dinefwr staff were transferred to an “associated company” under TUPE prior to the date of liquidation and so Kirk said no redundancies took place. He declined to identify the associated company due to the information being “confidential”.

Kirk told PrintWeek: “The company took orders to typeset books from manuscripts or copy supplied, which sometimes also included originating artwork. The printing was then carried out by an external source, such printing being bought by the company.

“The mark-up, however, was not sufficient to meet all costs and overheads of the company.”

The Dinefwr website claims that “every process is undertaken in our factory in South Wales”, attributing litho work to a five-colour Heidelberg perfector, digital to Ricoh 9100 and 5100 systems and large-format to an HP Latex and an Agfa Anapurna.

However, Kirk said that “printing was undertaken by an external business” and the company did not own any chattel assets.

Dinefwr owed £24,540.28 to unconnected creditors.

Dinefwr director Ian Harcourt is also the director of Harcourt Litho; a Swansea-based outfit which trades as Harcourt Colour Print and offers litho, digital, large-format and signage.

Harcourt had not responded to a request for comment at the time of publication.