The website, which was launched last week, lists registered printers that use Mirri, allowing design agencies and publishers to find local suppliers. Celloglas also expects other printers, looking for Mirri-capable partners, to use the service.

Celloglas marketing manager Jennifer Deacon said: "Some printers can't use Mirri, others don't want to. By using the website they can find a local printer that can do the work and avoid missing out on business."

Seven printers have so far signed up although Celloglas aims to increase this to 50. The company charges partners a fee of £225 per year.