Hundreds of attendees are expected to be present, which would include current and prospective Indigo customers, Hewlett-Packard executives and technical experts, and representatives from 34 HP vendor partners. HP experts shall address digital wide-format opportunities for commercial and digital printers.

Fred Poonawala of Comart, a senior office bearer at the All India Federation of Master Printers and a HP user said: "Dscoop has established its presence in the Asia Pacific region, built on and headed by a steering committee from around the region. David Minnett as committee chairman and Yukinori Okamoto as our conference chairman, Dscoop is an interactive platform for sharing best practices, exchanging ideas and experiences to learn from and take our respective businesses to the next level. "

Poonawala added: "The first Dscoop Conference in Asia in Seoul was mind-blowing. For me, Dscoop is the most valuable platform we have to learn, get tips and ideas, go back home, and grow our businesses. Can’t wait for Dscoop in Singapore."

The speakers include: James Lafferty, CEO of Coca-Cola Bottling in West Africa, Alon Bar-Shany, vice president and general manager of the HP Indigo Digital Press Division, Brendon Cook, founder of OOH! Media Australia, Chris Thomas, CEO of BBDO in Asia Pacific. Sameer Bindra, president of BuzzIMC and Dr Anil Lamba are the speakers from India.

In addition there will be presentations by Indigo users and brands sharing their success stories, from digital to social media about "their business ideas and what works!"

In 2010, there were more than 1,000 attendees at the first Dscoop conference in Seoul Korea.

To find out more about the Dscoop Asia 2011 Conference, please visit www.hpindigo-events.com/dscoop