Guillaume Feuillette, who will be based in Paris and Eindhoven, has joined Cheadle, Manchester-headquartered APS as European development director responsible for growing the group’s client base in Europe as well as developing its existing operations.
The company now has six offices worldwide including its Cheadle headquarters as well as London, Edinburgh, the US, Paris, and Eindhoven which it established in 2010 with the acquisition of Dutch marketing, design and print management company Relate4U through APS International.
Feuillette, whose background is specifically in marketing, print management and European development, will report to APS executive director John Holmes.
Holmes said: "One of our philosophies is to do things right and after our acquisition in the Netherlands two years ago we feel that we are fully embedded there and ready to expand.
"We now have opportunities on a wider pan-European basis both from a client and supply perspective.
Holmes said that the circa £65m-turnover company would aim to grow its European revenue, currently 15% of the group’s annual turnover, by 20% year-on-year in 2013.
He also hinted at some potential new contracts and acquisitions in the pipeline for APS and said that a couple of "significant" announcements could be made by the end of March.
He added: "There are some hugely exciting developments in the pipeline for APS Group this year and I’m thrilled that Guillaume will be playing such a key role in our pan-European development.
"He has a proven track record in growing subsidiaries, establishing new customer relationships and developing revenue streams and I’m confident that he will prove an invaluable addition to the European team."
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