David Preskett managed the launch of the firms ink-jet products in the UK and has lately been in charge of international accounts in Europe. He has worked for Agfa for 10 years.
Although Agfas Sherpa range is used in the proofing sector too, the large-format versions are configured for display and poster printing.
Preskett also said the large-format market had different needs regarding media and financing, adding: "Its more than just the product hardware."
He thought there were good opportunities for growth on the continent.
The Sherpas can print up to 1,440x1,440dpi resolution and are integrated with the Agfa edition of the Onyx Poster RIP.
Have your say in the Printweek Poll
Related stories
Latest comments
"This is a repeat of what happened to 1066 Capital t/a Crystal a year ago. They also never put this company in administration.
We are all still left unable to claim the redundancy and notice pay owed..."
"Totally agree"
"Best wishes to everyone involved. Nice to have a good story to read in Printweek."
Up next...
Short-grain 48pp Lithoman still in situ
Walstead closes York, but still hopes for reprisal
No power or software needed
Tech-ni-Fold innovates with new web creaser
Start-up starts printing
Wolf & Flower blossoms following first Mimaki install
Revoria PC1120 installed