What is your nickname?
Billy, no idea why. I think It was a family thing
Why did you get into printing?
All down to a man called Steve Alderton, and then my brother. Steve showed us around the print factory where he worked and that was it. We both got into the industry afterwards and are both still involved, as is Steve
What would be your dream job?
Something that involves helping people, I nearly have that which is why I love what I do
What would you most like to print?
I think I’ve done this, I loved printing fine art books and working with the client to achieve a match to their life’s work
Who do you admire most in the industry?
Anyone who has challenged me and my beliefs around print. Wendy King, John Eccles (Premier Fine Print) and Jeff Heyes ( MPI Group) to name a few
What is your favourite saying?
The classic: ‘always time for a reprint’
What is your favourite book/what book are you reading at the moment?
Favourite: The Celestine Prophecy. Currently reading The Law of Attraction and Gareth Thomas’s autobiography
What is the strangest job you’ve ever done?
Bulb picking when I was 16. Hot, dusty and long days, rubbish pay
What is your greatest ambition?
Getting Freelance Print Staff to where I set my initial goal
What’s your greatest fear?
Not inspiring my children to live the life they want rather than the one they think they should
Who or what makes you laugh?
The Athletico Mince podcast
What piece of kit would you like to see invented?
Transportation to be fully powered by solar energy alone
Most embarrassing moment?
Telling a fellow printer how good I was just before he pointed out that the white out text was filling in… he will never let me forget this
Where would you like to be now?
On my paddleboard, it’s a beautifully sunny day
Which superpower would you like to have?
The ability to heal
Who would be your favourite party guests?
Eric Cantona, Michael Johnson, George Michael, Conor McGregor, Kylie Minogue, Martin Luther King, to name a few. So many for so many different reasons
What was your childhood obsession?
Football, it was my childhood
What was the best business deal that you’ve pulled off?
Setting up and running FPS for the last eight years. Oh and my first ever sale as a print rep, £10k order
What advice would you give to your teenage self?
Everything is impossible until someone crazy enough comes along and makes it possible