PrintWeek Awards: Point-of-Purchase Printer of the Year - The Delta Group

Event by

19 October 2011

Business

The judges praised The Delta Groups Pirates of the Caribbean teaser stands for their exceptional print quality and well-thought-out production.

The brief was to create teaser stands to generate interest in the next film without giving anything away. The team responded with instantly recognisable imagery printed using a screen process for the solid-colour areas, digital printing for the title treatment and certain languages, and litho printing for the fine neutrals of the skull areas. Also marking 2011 out as a great year for The Delta Group was its work for L’Oréal. Skin tones and finishes were carefully chosen so that the pieces struck the perfect balance between lifelike and aspirational, reflecting the premium nature of the product.

Commended – Creative Digital Images

Part of the Creative Display Group, Creative Digital Images’ work received particular attention from the judges this year, with its Davidoff project deemed the most impressive due to its "fun and surprising twist" and "beautiful finishing and edge-wrapping". The judges commented that Creative Digital Images’ entries were "exceptional in their quality and consistency of block colour".

Finalists