Like the last one (refer to box for PrintPack India 2009 factfile), this PrintPack India 2011 is also expected to create the same kind of buzz, fortifying our prediction that India's print industry is far from saturation point.
Every tradeshow requires an investment of time and money (that include expenses on travel and stay) and what you receive in return for this investment will depend on your expectation and what you plan to have in place to meet or exceed those expectations. A thorough understanding of the show will also be important to ensuring your goals are met.
For us, at PrintWeek India, it has been a great experience knowing about the exhibitors and their plans; and in collecting viable and valuable information to empower you to plan and help you, in a way, make the buying decision, if you decide on doing so. From what we have gathered, there are exhibitors who are displaying new products, while some are using the event to interact with the visitors and update them about the enhancements/abilities of the products.
More importantly there's life beyond attending the event. Delhi is still the only metro in the country with a real winter. So enjoy the cool weather and all it brings with it. Delhi's winter is also home to several rare birds like the animated yellow wagtail or the black-necked stork, and dedicated bird-watchers could notch up a hundred different species in a day.
In addition, Delhi has some of the best trees in the country.
For those interested in flora and fauna, please refer to Trees of Delhi by Pradeep Krishen. This superbly printed book, has covered possibly all the known species of trees in Delhi, with a wide array of photographs and illustrations. The book has a soft cover, with a cloth backed spine and signature binding. Then there's the Humayun Tomb (visited by the Obamas); and Sufi Qawalli (attended by Sarkozy) too.
So being at the right time at the right place will need some planning and if you are able to do that, you should be able to see everything you need to at PrintPack India 2011 and also have time to enjoy the delights of New Delhi.
From the PrintWeek India team
PrintPack 2011 Preview: Exhibitors (A-M)
PrintPack 2011 Preview II: Exhibitors (L-Z)
