Potts Printers rebrands on the back of "record" 2010 sales

Potts Printers has rebranded as Potts Print (UK) Ltd on the back of "record" sales in 2010 with turnover set to hit the 12m mark by the end of the year.

The Cramlington, Northumberland-based business expects to have grown sales more than 25% by 2011 following on from a £1m spend in new equipment in the past 12 months.

Michael Sandford-Couch, chief executive at Potts, said the company had grown from being a local printer to a "highly professional nationwide provider of the highest quality printing, packaging and direct mail".

"Our directors and business development team are constantly driving the business forward, attracting new clients and maintaining the loyalty of existing ones, large and small," he added.

The company, which employs 140 staff, is in the process of advertising for a number of new employees to work in its 9,300m2 Nelson Park facilities, which encompasses its headquarters, press hall and logistics operations.

Potts, which has three divisions across printing, packaging and direct mail, has also pinpointed a £1.5m outlay on new equipment during 2011.

Earlier this year, the company said it had brought "an important balance" to its pressroom and opened up new markets after investing in its maiden digital press, Europe's first install of the Presstek 52DI-AC.

The digital offset press, complete with inline aqueous coater, was a first for the Northumberland business, which runs a raft of large- and small-format offset machines.

Serving a range of clients that include blue chip companies, NHS Trusts, creative agencies, local government, the printer also operates in-house pre-press, printing and post-press production.

"Our clients expect and deserve the best possible service at all times. They stay with us because we work around the clock to deliver outstanding products and innovative solutions," added Sandford-Couch.