The Dutch manufacturer is on course to raise around £20,000 to assist the humanitarian life-saving rescue work carried out by the charity, of which Prince Harry is a patron.

Océ is pledging an amount from each Océ ColorWave 600 wide-format printer sale to the cause and aims to hit the total by next Autumn.

MapAction and Océ's relationship has previously involved the manufacturer producing live demonstrations on the ColorWave system at this year's GeoCommunity 2011 show for geographical information systems (GIS) professionals.

Roger Wedge, communications director of MapAction, said: "We have been involved with many disasters over the world, more recently Haiti, Japan and Libya, where we took with us maps printed on the Océ ColorWave 600.

"In these emergencies we have supported thousands of different national and international aid teams bringing help to millions of people whose welfare and very existence have been threatened by devastating events."

Wedge added: "Clearly we can’t bring a printer with us, so it’s vital to be able to produce fantastic quality, detailed maps that could mean the difference between life and death situations. We are very grateful to Océ to agreeing to contribute to our fundraising."