The show, which will make nine stops across the UK before heading to the rest of Europe, is being targeted at helping customers create new revenue streams and improve productivity.
Kodak will showcase a range of equipment at each date, including the NexPress M700 digital colour press and workshops highlighting its Digimaster and Versamark machines.
Pat Holloway, UK marketing manager for Kodak’s Graphic Communications Group, said that while a combination of inkjet and CTP technologies would be exhibited, Kodak will also run a series of workshops.
He said: "The roadshow has a practical focus and is designed to help attendees develop their business strategies and set themselves apart from their competitors.
"It’s a great opportunity for our customers to scrutinize their existing set-ups and explore how Kodak's products and services can help them trim costs, boost productivity and more importantly develop new sources of revenue."
Vision in Print will join the show in Glasgow, Leeds, Nottingham and Reading to host a range of ‘Cash and Cost Reduction’ seminars.
The roadshow will begin in Glasgow on 23 March, then stop at Leeds on 25 March, Manchester on 26 March, Nottingham on 27 March, Coventry on 30 March Bristol on 31 March, Reading on 1 April, Dartford Crossing on 2 April and concludes in Essex on 3 April.
See also:
Four new models added to Kodak's Versamark series
Joyce takes on vice president role for Kodak's new digital division
