The annual event, next scheduled for 26 and 27 February 2013 at Earl’s Court, was rebranded after exhibitors, partners and affiliated associations suggested the name change to encompass all types of media.
Publishing & Media Expo event manager Jon Howell said: "Having discussed the potential rebranding with our key partners, the idea has gone down extremely well, representing a natural move for the show whilst retaining the event’s core position at the heart of the publishing sector.
"As Publishing & Media Expo continues to grow, our investment in new features and content has attracted many new visitors from across all disciplines of multimedia publishing."
New features for the 8th show will include a theatre dedicated to ‘publishing heroes’, a Top 20 movers and shakers list highlighting the industry’s most influential figures today.
The best front covers of the year will also be displayed in a new gallery on the show floor.