The four-day course will be held at the PMA in Heidelberg on 14-17 June and will be given in English, with the aim of helping those in agencies, marketing, public sector and publishing work better with print suppliers to produce "repeatable quality and consistent results".
The seminars will be hosted by international print experts, and the courses include access to Heidelberg's technical facilities for real-world experience of press runs and the day-to-day issues of a production environment.
At the end of the course, which costs €1,550 ex VAT (£1,366), students are certified as Print Media Advisor.
For more information, download the course brochure.
Heidelberg to run Print Buyer University course
Heidelberg's Print Media Academy (PMA) is to host a Print Buyer University to educate buyers how to control costs through choosing efficient printing processes.