FFEI hails Ipex a success after platesetter sales

FFEI has hailed the success of last week's Ipex after it racked up total sales of 48 platesetters at the show, held at Birmingham's NEC.

The Hertfordshire-based manufacturer took deposits for 27 machines at the NEC together with signatures for a further 21.
Andy Cook, managing director of FFEI, said: "Nobody really knew beforehand how it was going to be, but we had a really good show for CTP, which is sort of odd as it's a mature product for us.

"But the most surprising thing was how positive the atmosphere was – there was hardly a negative comment and I absolutely
agree that Ipex 2010 was a ‘recovery' show."

FFEI also reported strong interest in its RealPro 3D-Packager software, which it has just started beta testing, with a steady stream of visitors requesting demos.

"It's not unusual to go into a commercial printer and see they're doing fairly simple packaging work," said Cook.

The design and production tool can take a flat layout directly from Illustrator and simulate what it would look like as a 3D model.

Cook added that the company had been impressed by the international turnout at Ipex, with quite a few orders coming from Indian visitors and lots of interest from Chinese printers.

"We had one order from a Chinese customer for 17 machines," said Cook.

FFEI, which sealed a deal with India's largest plate manufacturer TechNova short­­ly after Drupa 2008, said it had also held meetings with integration prospects in plastic printing at Ipex.