Elliott Baxter partners with Xerox Office Supplies

Elliott Baxter (EBB) is to target new areas of business after it announced a partnership with Xerox Office Supplies to become an authorised reseller of its products.

The paper merchant will add brands such as Colortech +, Colortech Coated and Colour Impression to its digital portfolio.

The new products available from EBB include Xerox's 100% performance guarantee, and the company will target existing customers and new areas with the range.

Chris Sandwell, sales and marketing director at the independent paper merchant, said: "This is a major collaboration for EBB, matching our service and Xerox's digital portfolio and expertise will bring a major sales advantage in the digital colour market."