The event on 4 September at Easibind’s production facility at Heanor near Derby, will be used to demonstrate the capabilities of the waterless and keyless device.

The day is targeted at print buyers, brand managers and blue-chip print companies interested in lenticular print, 3D work, specialist substrates and areas such as tactile packaging, labels and POS.

KBA marketing consultant Victor Fletcher said: "This kit offers a photogravure level of print; it can print white and lay other colours on clear substrates for high impact in areas such as cosmetics where skin tones are very important."

The event was "symbiotic", said Fletcher: KBA got to show off its kit; Easibind its printing prowess.

"There is a growing tendency for large blue-chip printers to take more work in-house to improve costs and control. Successful printers tend to be cash rich and it makes sense to increase their in-house offering than have money in the bank earning nothing."

Easibind installed the machine a few years ago and had continually honed its performance, he said. The business also runs HP Indigo 5600 and S2000 presses and Screen equipment.

Telephone KBA (UK) on 01923 810384 or email: enquiries@kba-uk.com.