The Charlton, London-based printer, which specialises in short-run signage and graphics for graphic design houses and local clients, first saw the Digi-Foil system, which is based on Mimaki's UJF-3042 and UJF-6042 printers, at Sign and Digital UK in April.
After a further demonstration at I-Sub's Kettering headquarters, owner Daryl Barrett opted to buy a UJF-3042HG model and the system was installed last month.
"I'd seen the Mimaki machine before the foiling side was developed. Foiling was an added bonus," said Barrett. "It means I can produce special effects that I couldn't before."
The A3 flatbed Digi-Foil, which uses LED UV curing technology, can print at up to 1,800dpi directly onto substrates and items up to 150mm thick. As well as enabling Barrett to extend his company's finishing options, he was also impressed with the machine's small footprint, build quality, and primer and varnish options.
Digi-Foil, which was launched by I-Sub Digital at the end of 2013, enables colour-accurate packaging mock-ups to be created in under 10 minutes.
The Digi-Foil can now produce metallic foiling effects with a range of colours, patterns, holographic images and security marks without the need for foil presses or dies. The system will enable Creative Signs to bring work in-house that it had previously had to outsource.
"A lot of the work I do is small-format POS and display prototypes. I can now offer foiling effects without having to sub it out," said Barrett.
“This investment complements what we’re currently doing and gives us new options. Foiling can be difficult with traditional processes but this system makes it easier to create products such as packaging prototypes and personalisation onto virtually anything," he said.
Barrett expects the machine to have an impact on the business within six months. “I have already seen a very positive response from my clients who have begun utilising the applications and finishes I can now offer into their work," he explained.
The Digi-Foil investment also forms part of a longer-term plan to move into web-to-print work. Its ability to produce short-run or individual foiled products cost-effectively means the one-man band business will be able to offer products, such as high-end greetings cards and invitations, direct to consumers.
Barrett wouldn't be drawn on the value of the investment, but the 3042HG-based Digi-Foil was launched with a list price of £29,995.