Despite the best efforts of Mervyn King and Gordon Brown, I'm doing my utmost to hang onto the boost to my mood provided by the feel-good factor of Monday's PrintWeek Awards.

While only the delusional would pretend that all is rosy in print's garden, it was uplifting to be reminded about the many things that are good about this business and to be in the company of so many business leaders who are grasping the nettle, rising to new challenges, pushing the envelope, and raising the bar - sometimes simultaneously.

Being a print junkie I love to sift through all the examples of work submitted, which range from the exquisite to the (seemingly) everyday items of print that are actually mini-masterpieces in their own right.

However, this business is of course about much more than ink on paper nowadays, and in this respect the performance awards are always fascinating, because they provide some illuminating insights into the factors beyond print quality that set successful companies apart from the pack.

I was particularly interested in the entries for Customer Service Team this year. Nobody likes to think their company is bad at customer service, just as nobody likes to think they're a rubbish kisser. But some of the most frequent gripes from print specifiers revolve around failures in this area - when clients find themselves kissing a frog, rather than the prince they were expecting.

The level of sophistication, detail, and diligence in client relationships demonstrated by all of the entrants this year showed that the best businesses have moved on to a new level in this area. Hats off, then, to Loughton-based CW Print Group for triumphing in a category where the standard of entries really did set a new high.