Drupa is on my mind again today because we're expecting an important visitor here at PrintWeek Towers – Professor Emeritus Frank Romano of the Rochester Institute of Technology will be gracing us with his presence later this afternoon. Very much looking forward to hearing Frank's take on the show now the dust has settled on print's biggest-single event. It's also prompted me to write about something spotted at the show that seemed like an interesting new print application. I saw it on the Epson stand, having bumped into a bunch of students carrying a very long banner, which was a personalised homage to a very tall friend. They'd printed it out using the Banner Xpress kiosk located on the booth, which uses Epson inkjet technology. There's been a real-life Banner Xpress kiosk in Schiphol airport since last November. It's a great idea, a simple touch screen interface lets the user choose a banner size, a background theme, type in a message, and then print it out. If memory serves me it was printing onto some sort of synthetic with a suitable degree of robustness. Pay by credit or debit card, et voila a few minutes later your personalised banner pops out. An airport would seem to be the perfect test bed for this idea, given it's a prime location for waving people off, or welcoming them home. And kudos to Epson, because a fundamental requirement is reliable, unattended printing. The Banner Xpress team believe they're created the world' first patented banner making vending machine, and they hope to roll it out at other busy locations. If only there was one at Heathrow, or Westfield, I could have printed out a welcome banner for Frank. Maybe next time. Anyhow, it's another addition to the lengthening "things that would never have been printed before but are now possible" list.
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Unencumbered assets that weren't on the Reflections books, I believe.
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