Women and packaging
Women at work – the push for gender diversity in print
Emily Faithfull was the daughter of a vicar in the middle of the 19th century. Inspired by her friend Bessie Parks, she trained as a printer and typesetter during a time of booming industrial growth...
Swanline sponsors Women in Packaging UK
Packaging and POS trade supplier Swanline Print Group has pledged its support for female packaging professionals by announcing its sponsorship of Women in Packaging UK (WIP UK) throughout 2018.
Women more responsive to novel packaging, survey finds
Women are three times more likely to be swayed by new packaging concepts and on-pack promotions than men, according to marketers and packaging professionals.