The MX-M1100 fires out 110ppm and is targeting print and repro rooms at borough councils and health and education departments, which need up to around 300,000 documents a month.

“This is not for monthly mono volumes of 800,000 a month,” says Gerry Mulvaney, managing director of supplier Danwood’s Graphics and Production Systems Division. “A bigger machine from, say, Konica Minolta can cost nearly twice as much.

“Sharp is a major player in the office market, having dropped out of the print room and repro market when the technology went digital. But it has seen the increasing print volumes and felt it was time to get back into the production market.”

The MX-M1100 is one of a range of three models including the MX-M850 (85ppm) and the MX-M950 (95ppm). Standard finishing options include punching, slitting, booklet making and stapling, and the range includes multi-paper input trays.

“Quite a few companies and public-sector organisations are bringing print in-house, which might once have been out-sourced to printers, because it’s more cost-effective done in one place than using copiers scattered around the office,” says Mulvaney.

Users press ‘Ctrl-P’ to direct a job direct to the print room, which works out around two-thirds cheaper than printing on a multifunctional machine tucked away in the corner of an office, claims the firm.
“The Sharp print engines are competitively priced and are reputed to have the lowest running costs of any device in this market,” Mulvaney adds.

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SPECIFICATIONS
Description: black and white digital light production printing system for the graphics sector
Speed: 110ppm at A4 size
Paper sizes: A3W to A5R
Paper types: plain, heavy, recycled, thin, pre-printed, label, punched and transparency paper
Price: £34,000
Contact: www.danwood.co.uk