The entry-level four-colour Pro C7200sl is based on the Pro C7100 platform and Ricoh said enhancements include improved registration, increased productivity of 85ppm and auto duplex long-sheet production up to 700mm, and simplex up to 1,260mm. The device can handle a variety of media up to 360gsm.

A new 17in operator panel is said to increase usability, while image quality is comparable to the other new sheetfed models – the C7200 and C7200X, which were launched earlier this year.

Ricoh UK director of commercial print Tim Carter said: “We had tremendous success with the Pro C7100, mainly around commercial print environments, but the C7200sl is designed to extend the appeal within enterprise and in-plant print room environments.

“Affordability is the key area of focus for this product. We’ve maintained and built upon the fantastic capabilities around image quality, performance, productivity and uptime and it’s also a very compact device for space conscious environments.”

A range of digital front-end (DFE) options are available for the Pro C7200sl with an embedded EFI E-35A Fiery and Ricoh’s GWNX print server.

Carter said the machine’s ability to integrate with a couple of different DFEs makes it more affordable for in-plant environments.

“I think there is still appeal for the C7200sl within commercial print environments, but it’s more specifically aimed at print-for-pay type organisations and companies.

“It is probably more aligned to the requirements of those environments because it ensures ease-of-use and fantastic automation but it also maintains the ability to integrate to a lot of sophisticated and effective in-line finishing operations and capabilities as well.”

The C7200sl is commercially available with immediate effect and shipping will begin next month. While pricing has not been disclosed, Carter said it will be “significantly lower” than the the C7200 and C7200X.