Ricoh revealed the partnership earlier this week with an announcement that development of the partnership’s first product, a hybrid press printing up to two metres wide, was underway.

The new press will use Ricoh printheads, ColorGate RIP software and ICC profiles, and will be supported by Ricoh’s EMEA sales and service network, giving Flora a valuable foothold in the European market.

Eef de Ridder, Ricoh Europe's VP of its graphic communications group, said: “We have been listening to our clients. 

“Following the positive feedback and orders of Ricoh’s UV flatbed series, and the continuing market demand for flexible UV hybrid devices for sign and graphics applications, we wanted to explore how Ricoh technology could be combined with Flora’s manufacturing expertise to create responsive, versatile solutions that meets today’s market demands. 

“We look forward to expanding our offering with systems that combine both parties’ technical knowledge and expertise to support clients as they evolve their large-format capabilities.”

The as-yet-unnamed press will be able to run rigid and flexible media including PVC banners, vinyl, and rigid boards, using linear motors to drive the substrates.

Presses developed under the partnership will join Ricoh’s existing portfolio of flatbed printers, the Pro T7210 and Pro TF6251, as well as the Latex-based Pro L5160e and Pro L5130e.