The entry level digital colour production press will be displayed at Audleys Wood Hotel in Basingstoke on the 23 and 24 July 2008.

Mike Pinson, marketing executive for Xeretec, said: “There is now a much more natural and streamlined upgrade path for Xerox DC12, DC240, DC250 & DC260 users.

“In the past it was a quite a jump from these machines to the productivity of a DC5000AP or DC7000AP / 8000AP, but now it’s very easy to get the productivity that’s high quality and fast but is also affordable.”

Xeretec will be running a workshop seminar on both days to highlight digital printing issues and how to use its products.