Commenting on the decision to support Apple, WoodWing chief executive Hans Janssen said: "Apple's iPad is most certainly going to boost the success of media consumption through handheld devices."

The Netherlands-based company has extended its Content Station software, which allows users to plan, create and publish cross-media content, to accommodate the extra functionality required to plan/produce digital publications for the iPad.

WoodWing will launch its iPad toolset in New York next month.