Managing director Philip Warner said: "Its not a pure capacity investment as we will semi-decommission some of our older pieces of kit. Our existing M600 has a median run length of around 14,000 copies, so we will be doing that sort of magazine work."
He said that although Warners had looked at "some very good presses" from MAN Roland, KBA and Komori, the workflow and performance of the companys exiting M600 were the decisive factors.
The firm predicts that it will have a turnover of 22m this year, which would equate to a joint turnover of around 32m with sister company Warners Publishing.
Warners Midlands also has Komori System 38 and 40 four-colour presses, a five-colour Komori Lithrone 540 and a four-colour Heidelberg Speedmaster CD102 with UV varnishing.
Story by John Davies
Have your say in the Printweek Poll
Related stories
Latest comments
"I'm sure this will go down well with print supply chain vendors. What terms is it that ADM are after - 180 days is it?"
"Hello Set Off,
Unencumbered assets that weren't on the Reflections books, I believe.
Best regards,
Jo"
"Just wondering who Rapidity are buying the equipment from as there would not appear to be an administrator for the Reflection companies as yet?"
Up next...
Significant step in Kelsey's growth strategy
Mortons sells media wing, printing operations retained
'They're all reading on their phones'
Murdoch sees endgame approaching for printed newspapers
NewCo expected to go live in early June