Like Sutton-based HH, ART undertook a three-month trial period and was found to be equally competitive in quality, performance and price.

ART, which is based in Widnes and employs five staff, was formed in 1996. It has been a preferred supplier to Lever Faberg, part of Unilever UK, throughout its existence.

Managing director Ray Tennant said ART handled a wide and diverse range of print but that much of its work was managing direct mail printing.

The firm has also opened a southern office in Surrey, which is being run by former Lever Faberg print buyer Katie Marshall.