Under the agreement, reached last week, businesses selling their products through the e-commerce site will be directed to Printed.com for their print-related needs.

“We’re really excited about this. Notonthehighstreet.com has thousands of really lovely small businesses using it to sell their services that have requirements for print and print-related products, as well as packaging-related work, which we can provide for them," said Printed.com founder Nicholas Green.  

“We are a huge fan of Notonthehighstreet.com and we wanted to find a way of expanding our work with them. We have lots of small business customers and they are the kind of businesses that could also work with the site, so it was a really nice fit for us and them,” he added. 

Green said he hoped that as the partnership developed, Printed.com could begin to introduce more “quirky, print-related products” to its current offering, as a result.

Notonthehighstreet.com partner development manager Harriet Easton said the agreement was a natural extension of an existing relationship.  

"We've worked with Printed.com before and their work has been absolutely fantastic so we wanted to extend that. We've also had great feedback from some of our partners that have  used them previously. 

"This will be an ongoing agreement that allows us to point our partners somewhere that they will get excellent service and quality, and we hope to build on this relationship going forward," she added.