St Ives Management Services will use its bespoke in-house web-to-print platform, branded "BluePrint" for the campaign, to provide print and print management services to the Tory Party.

The group-wide contract, which was awarded following a competitive tender, will also encompass data and consultancy services, including voter insight, as the election draws closer.

Patrick Martell, chief executive of St Ives, said: "We are delighted to be working with the Conservative Party ahead of its election campaign.

"As the UK's leading marketing services provider we are able to offer not only the bespoke printing solutions for which we are renowned but also invaluable voter insight and campaign engagement.

"The partnership provides a national stage for the St Ives Group to demonstrate the quality of our consultancy and product offering."

Jonathan Quinn, campaign specialist at the Conservative Party, said: "We look forward to working with St Ives over the coming months and years to help us deliver on our objectives."

In the run up to the last general election, the Conservative Party's print was outsourced to the now-defunct TPF Group, which won praise for its role in certain key victories, such as the London Mayoral campaign and the Crewe and Nantwich by-election.