Printers sign up for online Zeta Zone incentive

More than 1,300 printers have signed up to the Zanders Zeta Zone web-based incentive during its first few weeks of operation (<i>PrintWeek</i>, 23 May).

The Zeta Zone is aimed at printers and designers. Zetas are awarded for every order placed for the Zanders Zeta grade, and there is the opportunity to gamble online to win up to 250,000 Zetas to put towards prizes such as cars and motorbikes.

The first phase of Zanders Zeta Zone ends this month with the announcement of prize draw winners, as well as the auction of a holiday in Mauritius.

The promotion is available exclusively through paper merchants Beswicks, The Paper Company and Howard Smith Paper.