Preprint's art focus

Preprint Imaging in Leeds has strengthened its creative division with the appointment of Mike Beecham as creative head, in its attempt to offer a full service from "concept to repro".

Preprint has shifted its focus over the last five years to include design, rather than just supplying ancillary graphic services to clients once the initial creative concept has been finalised.

This is the first full-time creative position within Preprint, and Beecham hopes to expand the division.

"I see design and creative work as an essential part of Preprint. And I believe that the quality of our creative can really drive the business rather than relying on our repro side," said Beecham.

Beecham has already secured new work for Preprint from existing customer GUS, on the strength of his experience.