Alistair Nash, who was previously director of international sales for Paperlinx, will head up the firm's eight-strong sales team, with a focus on strategic account development. "I am very excited to be joining the team at Precision and look forward to taking our exciting new solutions like the automated print hub Oneflow to market," said Nash.

"We will be looking to partner with our clients in new and progressive ways in the years to come, so we are delighted to have Alistair on board to direct our sales strategy, said managing director" Gary Peeling

Nash will look to developing deals in new sectors similar to the firm's relationships in the photoproducts market and its recent alliance with Italian-based pan-European web-to-print provider Pixart to offer a dedicated UK production and customer service offering.