The Periodical Publishers Association (PPA) is to spend 1m on a billboard and magazine insert campaign against the distribution deal between Tesco and W.H. Smith.
The posters will be situated near the retailers premises to highlight what the PPA describes as censorship.
W.H. Smith and Tesco plan to use national distribution for their supply, arguing that the current local monopoly system is inflexible and allows the publisher to dictate quantities and titles supplied.
The PPA will highlight the fact that leading titles could be barred by the groups if their publishers do not sign up. Chief executive Ian Locks said: "The possibility of a supermarket controlling the supply chain, and therefore access to information and reading material is extremely frightening."
Story by John Davies
Have your say in the Printweek Poll
Related stories
Latest comments
"Yes indeed Neil, I was undertaking a project for Pindar ( back in the day 😉 ) and it needed to go to Monarch for indexing so I popped in to ensure we supplied it as required and they were both very..."
"Excellent kit. We looked at indexing extensively years ago and at the time there were two major players in the UK.
The cap ex involved was too big a risk for us at the time so we let it go.
This looks..."
"Ricoh launches the ability to print on card, blah, blah, blah, yawn! 🥱"
