The Charlotte Tilbury Icon Palette, printed in four special colours onto Invercote G SBS 450gsm board, really caught the eye. It featured overall gloss lamination and a large area of rose gold foil covering both sides of the pack. The area of hot foil stamping for the rose gold was particularly challenging for the company’s skilled operators with the front of pack requiring very fine and small copy reversed out of the foil and registering to the finest of points at the tip of the silver foil. Equally as challenging was the Hollywood Beauty Glow carton. With two passes required on the foil and the close register of the foil blocking colours, Curtis’ foiling department worked patiently to ensure precise register as even the slightest movement would stand out a mile, and with more than 150,000 cartons being produced consistency was vital. The challenging nature of the project caught the judges’ attention. They praised the intricate and beautiful work undertaken by Curtis, adding: “This company made the challenging look simple. Every single sample was perfect.”
Finalists
Curtis Packaging (Specialist Finishing Division)
Empress Litho
Inky Little Fingers
