What do you expect to be the main trends, key industry developments, and biggest opportunities for printers in 2025?
Sustainability is still a core driver: the UK print industry is prioritising sustainability, with a strong shift towards eco-friendly materials, carbon-neutral production processes, and things like the circular economy. Properly certified recyclable and biodegradable options will become more of a standard practice (due to regulation and consumer pressures).

Personalisation and integration: high demand is still driving growth in personalised and on-demand printing. E-commerce integration has made customised print products far more accessible via Etsy and Amazon etc, and this is likely to keep increasing. It stands to reason those other technologies bridging print and digital, like interactive solutions in marketing and packaging, will also see more growth.

Progress in inkjet printing and automation have been finding increases in production efficiency, we’ll probably see another leap with the introduction of AI-driven workflows. Not long ago this was only a concept, but is already now a reality for a handful of printers in the UK.

Print is making a consumer driven comeback: particularly in luxury sectors and short-run publishing and book making. Localised print-on-demand services are also thriving, and we’ve seen efforts to shorten supply chains, first during Covid and other global crises, so that is something that will continue to materialise in other sectors.