It will use the new machine to take on longer run work, including jobs that were previously produced by rivals using screen print.
"For us, staying focused on the wide-format printing business has been one of the keys to our success," said Fair-play's Pieter Oorthuizen. "With this additional capacity we will be well placed to win jobs from large chain stores, helping them to migrate long runs from screen to digital production. We now have the quality, speed and flexibility to take on these larger jobs with confidence."
The 13-staff firm produces work for the Netherlands and Belgium counting big brands Philips and Adidas among its customers.
The FB7500 joins the firms all UV-cured fleet, which includes two HP Scitex FB100s and an XP2700.
Netherlands' Fair-play display printer installs HP Scitex FB7500
Fair-play, an Amsterdam-based display printer operating in the point of sale, point of purchase and exhibition graphics markets, has installed HP's flagship Scitex FB7500 flatbed UV-cured press.