The initiative from Two Sides was announced at the end of last year. Love Paper Week begins today (3 February) and runs until Friday.
It is part of the global Love Paper campaign aimed at promoting the strengths and qualities of paper as well as its sustainability credentials.
A variety of marketing resources are available for download on the Love Paper website.
It's Love Paper Week!
— 𝗔𝗖𝗢𝗥𝗡 𝗪𝗘𝗕 𝗢𝗙𝗙𝗦𝗘𝗧 𝗟𝗧𝗗 (@AcornWebOffset) February 3, 2025
Paper is based on wood, a natural and renewable material. Paper is one of the most recycled products in the world and epitomises the circular economy model of make, use, recycle and reuse.
Spread the word!https://t.co/JoLOSIYZwu#LovePaperWeek pic.twitter.com/OqQDpWrtYh
“We encourage all printers, paper merchants, packaging manufacturers and all those who operate within the sector to support Love Paper week and use the materials available to inform their clients, customers and consumers more widely, why paper is such a sustainable, effective and attractive medium,” Love Paper stated.
Printers, packaging firms and paper makers and suppliers have picked up on the promotion and posted to their networks, such as Acorn Web Offset, above.
