The Elements Finance service is available to customers of the Elements printer, software, ink and materials products and is available under leasing, purchasing and contract hire terms.

IGS said the service is underwritten by a leading financial specialist and is both tax efficient and flexible, enabling users to upgrade when ready with minimal impact to cashflow and working capital.

An IGS spokesman said: "Our underwriters have industry experience and, most importantly, also run their own book – so can assess viability of funding on a more flexible and tolerant case-by-case basis.

"By working closely with them, we can also offer further guarantees in terms of guaranteed buy-back prices, all of which will help them to offer funding to a broader spectrum of people by alleviating some of the risk."

IGS managing director Nick Wintle added: "All too often growing and start-up businesses are being refused finance from normal channels because there is still a general lack of knowledge about digital printing and the equipment involved. High-street banks and lending houses don't understand the value of today's systems or how they are used in business.

"With Elements Finance, we have completed our turnkey approach by being able to supply printer, software, ink and media, complemented by a flexible finance package which is tailored specifically to our systems and their users."