Friend, who is credited with restructuring Vio Worldwide to create a successful business during his four-year tenure, will join LGS and TPI on 16 May.
"This is an exciting time to be joining," said Friend. "Bringing together two market-leading businesses to create an unmatched offering is just the start of our journey.
"Our intention is to establish a new future for experts in our marketplace through the combination of customised and integrated creative technologies."
In his new role, Friend will report to Gordon Christiansen, managing director for parent company Colway.
Christiansen said: "We're delighted to have Chris on board, he has a wealth of experience in our sector which will be relevant and important to drive the business of our newly merged company forward."
Friend, who is credited with restructuring Vio Worldwide to create a successful business during his four-year tenure, will join LGS and TPI on 16 May.
"This is an exciting time to be joining," said Friend. "Bringing together two market-leading businesses to create an unmatched offering is just the start of our journey.
"Our intention is to establish a new future for experts in our marketplace through the combination of customised and integrated creative technologies."
In his new role, Friend will report to Gordon Christiansen, managing director for parent company Colway.
Christiansen said: "We're delighted to have Chris on board, he has a wealth of experience in our sector which will be relevant and important to drive the business of our newly merged company forward."
Former Vio managing director Chris Friend has been poached to head up the recently-combined London Graphic Systems (LGS) and Turning Point Integration (TPI).
Friend, who is credited with restructuring Vio Worldwide to create a successful business during his four-year tenure, will join LGS and TPI on 16 May.
"This is an exciting time to be joining," said Friend. "Bringing together two market-leading businesses to create an unmatched offering is just the start of our journey.
"Our intention is to establish a new future for experts in our marketplace through the combination of customised and integrated creative technologies."
In his new role, Friend will report to Gordon Christiansen, managing director for parent company Colway.
Christiansen said: "We're delighted to have Chris on board, he has a wealth of experience in our sector which will be relevant and important to drive the business of our newly merged company forward."