Funded through Fespa’s Profit for Purpose reinvestment programme, its objective is to provide fresh insight into industry trends, and recognise the challenges and opportunities faced by printers and signmakers post-pandemic.
The areas the research will delve further into are: market optimism, changing customer demands, the evolving wide-format product mix, the importance of digital technology investment, the rise of textile printing, and environmental pressures.
The survey is available to complete online at www.fespa.com/printcensus/survey in English, French, German, Italian, and Spanish. More translations will become available in the coming months.