McMullin joined after eight years heading up the UK operation of Spandex, Epson distributor and specialist supplier of media and equipment to the signage and display industry.

McMullin said: "Digital print for the signage market is a key area of growth for Epson. It’s an exciting time to join the company, with the launch of new large format devices including the SureColor SC-F dye-sub printers, commercial mini-labs, production label printers and other new products."

He added that along with the range of signage printers launched in 2012, the new devices were expected to drive the growth of Epson’s large format printer division for "years to come".

Prior to his time at Spandex, McMullin spent over a decade in the production print divisions of Xerox and Kodak, giving him an insight into the digital proofing, colour management and print requirements of Epson’s traditional customer base, McMullin said.

"The primary attraction to customers in these new sectors are the core Epson values developed over 40 years of print experience - quality, consistency, reliability and customer service," he added.